LOCATION: Sydney, Australia
TYPE: Commercial – Retail
SERVICES: Interior design concept, finishes and furniture selection, 3D visualisation, design coordination
INTERIOR DESIGN: Kollab x Studio MKZ
BRAND IDENTITY: KAAD
STATUS: Completed 2021
Right in the heart of Darling Square, Sydney is MySpec Optometrist. MySpec Optometrist is a full-service optical that offers a wide range of sunglasses and prescription eyewear.
The fresh and revamped visual identity of MySpec Optometrist encapsulates simplicity. The elements are effortlessly applied to the brand’s products, shopping bags, visual merchandise, and signages. It effectively combines with the fresh interiors – targeting its audience and pushing it toward a successful business model.
CONCEPTUAL RENDERS VS ACTUAL:
